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Help Create a TurningPointe! |
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With an eye toward helping local women create a real TurningPointe in their lives, we donate a portion of sales to…
D.C. Impact is a women's self-defense training program that teaches women how to use their smarts and their strength to stay safe. Click Here
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It’s all about performance! If you can’t deliver results, you won’t build long-term relationships with your clients and they won’t refer you to new business. For a list of clients we’ve worked with, click here. Then check out some of our client success stories for yourself, below…
A private psychology practice adds new revenue streams and brings psychology to more of the community.
An internal sales support department gets new sales technology enthusiastically embraced by field sales professionals.
A large design firm creates laser-like alignment between their internal staff and marketplace demands.
A government agency increases external funding, resolves financial solvency challenges, and gets a Bronze Medal award for their efforts!
How a private psychology practice added new revenue streams and brought psychology to more of the community.
Dr. A. is a psychologist and gifted communicator, with a vision to take her work out into the community. She was ready to move her private practice to the next level, beyond the individual clients she saw in her office.
Through a series of strategy sessions, weekly stay-on-track meetings, and implementation services, we helped her:
Identify a stronger market niche, using "Parenting With Confidence" as the platform for a series of public lectures, recorded talks, and published articles.
Restructure her business model to increase revenues through group therapy, passive product sales, public lectures and workshops.
Develop promotional materials, including a brochure, flyers, a monthly keep-in-touch newsletter, and an upgraded website to promote the lectures.
Upgrade her business identity with a new logo, tagline, business stationary, patient materials, and press kit. The results: Dr. A. now has more clients and referrals than she can handle, is looking to add associates to her practice (which will generate another revenue stream), is poised to write a parenting column in the local newspaper, and is receiving regular media attention for her work!
How an internal sales support department got new sales technology enthusiastically embraced by field sales professionals.
With an unfortunate history of rolling out technology with no impact or business results, this corporate sales support group needed different results. Their field sales force was tired of hearing promises.
We helped them develop an internal marketing strategy that:
Consciously managed expectations of the sales professionals using the new technology solutions.
Focused on selling the business impact of the new program and tools, not the technology features.
Included a detailed plan for how to bring end-users up to speed, adapt their everyday work practices to leverage the new tools, and absorb the impact of technology on their business.
Realistically aligned people and time resources to get the job done.
Established best practices for future technology roll-outs.
The results: Over 200 field agencies across the country are using their new customer relationship management tools, empowering them to create and maintain fruitful relationships with clients and new prospects.
How a large design firm created laser-like alignment between their internal staff and marketplace demands.
This leading brand design firm was growing at a rapid pace, but paying a high price for success in the form of an expensive "brain drain" from high staff turnover, a scattered approach on how best to serve clients, and dipping client satisfaction scores.
Just like the "cobbler’s children without shoes," as branding experts the firm had not developed a consistent internal brand that reflected the values and mission communicated to clients and the outside world.
We helped them professionalize their approach to running the business by:
Translating their strong brand identity in the marketplace into meaningful standards of communication and practice management inside the firm.
Developing an internal branding and communication strategy
Establishing a company-wide infrastructure for learning and developing talent, including an award-winning orientation system for new employees that was also retroactively implemented with current staff.
Creating a leadership development track for senior executives, who were brilliant as rainmakers, but not at professionally leading a growing organization.
Helping them balance the tension between billable hours and investing resources (time, people, and money) to develop the organization’s market alignment.
Introducing Intranet-based applications to accelerate internal knowledge sharing and organizational culture-building. to support the rollout of new technology innovations relating to employee retention, knowledge sharing about clients, and best practices. The results: within 12 months of implementation, turnover decreased by 25%; Intranet use to share resources and knowledge increased by 75% within 6 months; the firm was also able to acquire another company and rapidly integrate new staff into the expanded organization due largely to the new organizational alignment.
How a government agency increased external funding, resolved financial solvency challenges, and got a Bronze Medal award for their efforts!
Confronted with a decrease in Congressional funding for this high-tech industry research agency, they had to generate more outside funding and make the best use of the resources they had. A major barrier, though, was that employee morale, commitment, and productivity were at an all-time low.
We helped mobilize the agency to…
Rethink their approach to pursuing outside funding opportunities, including the role of bench scientists in the strategic planning process.
Interact, cooperate and problem solve together in new ways that created a more productive and satisfying work environment.
Overcome an organizational culture plagued by mistrust, skepticism, learned helplessness, and "on the job retirement." The results: they became the only division in their laboratory to become solvent; they raised employee satisfaction scores by more than 20%; and they won a federal Bronze Medal for their efforts to improve teamwork and communications.
Who We’ve Helped…
American Horse Shows Association
American Small Business Coalition (ASBC)
Associated Credit Bureaus
Abrams & Associates, LLC
Arbitron Company
BEI NetworksBusiness Stamina
Children's National Medical Center
Comprehensive Career Counseling Services
Dynamic Pursuits Coachinggroupforward, LLC
Landor Associates
LongeviNet, Inc.
The Lord Group
Sudler & Hennessey
Georgetown University Medical CenterGeorgetown University School for Professional Development
Guardian Insurance
Herman Miller
Host Marriott Services
iVillage.com
Jimeno + Gray, PC
kaze design
Keller Benefit Services
Marriott Corporation
Martha FitzSimon Photography
McBassi + Company
Morgan Stanley
Mosaik Strategies
myProjectAdvisor.com
National Institute of Standards & Technology
Nature Conservancy
NetLife USA
Network Muse
Peace Corps
Pinner Financial
Prudential Insurance
RTZ Communications
State Farm
Trow + Rahal, PC
Two Sisters Creative
United Professional Sales Association (UPSA)
Uriah Group
VoiceTrainer
WordBiz.com, Inc.
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