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Help Create a TurningPointe! |
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With an eye toward helping local women create a real TurningPointe in their lives, we donate a portion of sales to…
D.C. Impact is a women's self-defense training program that teaches women how to use their smarts and their strength to stay safe. Click Here
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If you’ve ever said or thought any of the following things about marketing…
We can’t afford to market – we have no extra money.
We don’t have time – we have to maximize our billable hours.
If we’re good enough, we shouldn't have to market. Clients will find us or we’ll get plenty of referrals.
We already have a brochure and a website.
Market our services? Why should we have to market ourselves...we're the corporate office!
We don’t know where to start, even if we do want to attract more clients.
Promoting our firm is unprofessional, unethical, and tacky.
We can’t get key departments inside our firm to agree on how to move forward. …you’re probably trapped in a feast or famine cycle,
challenged to keep your business pipeline full of high-quality clients
– or at best, relying completely on referrals. Or maybe you’ve got a
couple of big clients that consume most or your time, leaving you with little time to keep youself visible and "top of mind" with clients and prospects. If you're an internal service provider, you may be struggling to get the buy-in, visibility, and budget you want.
Marketing Assessment | Posted: March 31st, 2006 18:13 | |
Every company's marketing needs are unique. Find out where you stand and where to start with this quick marketing assessment. Just taking the assessment will trigger new ideas - share it with others in your organization and get the discussion going!
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Marketing Culture Test | Posted: March 31st, 2006 18:10 | |
There’s more to successfully running business or organization than technical competence. See how your firm rates at safeguarding the brand you’ve worked so hard to build. Can you deliver on your “brand promise?” Here’s how to find out. |
You’re not alone…and it doesn’t have to be this way! What would you think if you could…
Reach and help more people with what you have to offer?
Increase the volume of clients from which you can choose, allowing you to be selective and work with only those you truly want?
Differentiate yourself from your competition and articulate what makes you special?
Tap new networks that don’t know about you yet?
Stop wasting money on ineffective brochures, flyers, web sites and other marketing materials – better yet, know if the investment you make is worth it?
Raise your fees and be paid what you are worth?
Learn how to grow and sustain your practice in any market?
Get everyone in your firm in laser-like alignment between your external mission in the marketplace and your internal activities? To find out where to start, try these marketing assessments: Are You Ready for a TurningPointe? and Can You Deliver on Your Brand Promise? Click on the links above to download each form.
If this is the year you’re finally going to get serious about marketing your firm, this is a great way to get the conversation going with others inside your firm on how to get started!
To learn how other professional service firms have gotten measurable results with our help, go to our Client Results page.
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